By: Elizabeth Voss
If anyone understands the importance of time management it’s a Public Relations professional. PR like many other professions are quickly jumping on the tech bandwagon for it’s innovative and time-saving benefits. Today there is virtually an app for every task you can imagine. Whether you are trying to quickly pitch a client to a major news source, plan a meeting, save a media clipping or simply just looking for a new contact the tech world has no shortage of tools for you to use. We’ve compiled a list of our favourite apps for your personal and professional life that work!
Slack is a business communicator for teams. The app is easy to install on android and Apple products and best yet it’s FREE! Create to-do lists and share them with team members, assign roles and easily call, email or text anyone on the team right from the app. The app also allows teams to integrate and edit documents in Google Drive, Dropbox Twitter and more.
Upitch is an app designed to help Public Relations practitioners pitch ideas and stories to media. Easily upload a concise pitch through the desktop or mobile app and wait for the media to swipe right to open a chat between you and the journalist. Users can also browse through other pitches for a little inspiration.
Every PR pro knows that keeping up to date with current events and trending topics can be a little overwhelming at times. Like Twitter’s “trending” section, Nuzzle allows users to get personalized news recommendations and top news stories shared by friends right to their phone. (This app is also free!)
LinkedIn is a holy grail app for all PR professionals. The app allows you to post informative content about the industry, search for job posting, connect with others in your field and grow your network on a virtual platform. LinkedIn is also great for keeping in touch with classmates and old co-workers without having to filter through the clutter that comes with Facebook.
We’ve all been task with sifting through the newspaper in search of a new contact, new product, or to collect a media clipping at least once in our careers, once you find what you were looking what do you do? CamScanner allows you to take a picture of the article or text and save it to your phone as a PDF. This is vital for PR professional as we can’t always be shuffling papers around with us. Once the PDF is saved you can easily send it in an email or text message right from your phone.
What are your go-to apps?
Share your thoughts!